Mission Statement
Audubon Nature Institute’s Gulf United for Lasting Fisheries (G.U.L.F.) was founded in 2012 from the need for a home-grown champion who understands and can advocate on behalf of Gulf fisheries and industry.
G.U.L.F. verifies that the natural marine resources of the Gulf of Mexico are fished responsibly, and recognizes the needs of the environment and the people who depend on that environment for their livelihood. Through our projects, we pledge to:
1. Promote sustainable practices through holistic, science-based fishery management programs
2. Foster a community that is knowledgeable and invested in Gulf seafood
3. Create a more stable and confident fishing industry
Being a trusted source of information is important to G.U.L.F., which is why communication is a cornerstone of our work. We know the discussion about sustainability goes beyond our borders, so we’re committed to connecting local, national and international voices for a broad consensus. At the same time, G.U.L.F. gives a voice to our fishing culture and economy, helping fishers and resource managers navigate environmental concerns and communicating the successes and resilience of our fisheries to audiences world-wide.
Though based in New Orleans, we have partners and contacts in all five states working together to promote and celebrate responsibly harvested Gulf seafood. By conforming to global best practices, we’re ensuring that Gulf seafood is recognized as world-class in both sustainability and quality.
Staff
JOHN FALLON, Director of Sustainability & Coastal Conservation Initiatives
John has been an Audubon employee for the past 15 years, starting as a volunteer before joining the husbandry team at Audubon Aquarium of the Americas, where he helped establish Audubon’s sustainable seafood program, Gulf United for Lasting Fisheries (GULF), in August of 2012. John oversees and manages the GULF program, working across all five Gulf Coast states, creating and managing sustainability projects that engage all levels of the supply chain, from boat to plate. John also oversees Audubon’s Coastal Wildlife Network (CWN), which is responsible for the rescue, rehabilitation, and release of injured sea turtles and marine mammals in Louisiana waters. In addition to those responsibilities, John focuses on the overall improvement of green practices across Audubon campuses.
Contact John Fallon at JFallon@AudubonInstitute.org
RACHEL KIMMEL, Education Coordinator, GULF
Rachel joined Audubon’s Gulf United for Lasting Fisheries in 2020 to oversee the program’s education and outreach. She has a broad range of experience in marine science and conservation, having worked in animal husbandry, environmental education, and outreach while maintaining a passion for marine conservation science. She holds a Master of Professional Science in marine conservation and a Bachelor of Science in marine science and biology from the University of Miami’s Rosenstiel School of Marine, Atmospheric, and Earth Science.
Contact Rachel Kimmel at RKimmel@AudubonInstitute.org
Contact Us
RKimmel@AudubonInstitute.org
Gulf United for Lasting Fisheries
Audubon Aquarium of the Americas
1 Canal St.
New Orleans, LA 70130
